Pro-MB and TR-Dog: a simple website for hunting dog GPS systems

Pro-MB and TR-Dog: a simple website for hunting dog GPS systems

We launched pro-mb.me — a new website for Pro-MB d.o.o. from Podgorica, the general distributor of TR-Dog GPS equipment for dogs in the Western Balkans. The client left the whole project to us, from design and content structure to the build and the launch.

About the client and the products

Pro-MB is the general distributor of the TR-Dog brand for the regional market — covering Montenegro, Serbia, Bosnia and Herzegovina, Croatia, North Macedonia and Albania. TR-Dog is a specialised brand of GPS equipment for hunting and sporting dogs, with systems for tracking movement and remote training.

The site presents two main products:

  • TR-Dog Houndmate 100 — a system for tracking and remotely training several dogs at once, with GPS/GLONASS/Beidou technology and a range of up to 15 kilometres
  • TR-Dog Watch — a smartwatch for the owner that tracks up to four dogs simultaneously, with 30 to 50 hours of battery life.

Owners get a mobile app, alerts when a dog stops and the ability to listen to barking remotely — everything a hunter needs in terrain where radio is the only reliable channel of communication.

What we delivered

The client’s goal was clear: a simple and functional site that presents the product, gives the necessary information and opens a channel for enquiries — with no unnecessary complication. With that mandate we did the complete project:

  • Custom design — simple typography, palette and layout focused on the product. The visual language is quiet so that the technical specifications and equipment photos get the main space.
  • Structure and content — from the home page, through the “About us”, “Why TR-Dog” and “What TR-Dog offers” pages, to the individual product pages and the contact section.
  • Multilingual support — three languages in the same system: Serbian, Montenegrin and English, to cover the whole Western Balkans and potential partners beyond it.
  • Development on the Syml platform — the complete site is built on our Drupal-based Syml foundation, which gives the client room to expand the content later through the CMS without involving a developer again.

The site is a presentation site with no e-commerce functionality — orders and enquiries go through direct contact, because Pro-MB works B2B with partners and distributors in the region. The client is happy with the result, which is the real measure of success for a project of this scope: simple, functional, focused on what the product needs.

I came to AnArt through a recommendation, and after only a few months of working together I can say I am very satisfied with the build, the maintenance and the communication. What makes me especially happy is that all my requests were handled quickly and professionally. Full recommendation. Matija Milić, owner of Pro-MB d.o.o.

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